581: How do modern marketers earn trust? A chat with Melanie Deziel.BONUS: Stand out: The importance of a Favicon.YouTube actually shows you how well your Branding Watermark is performing (in terms of click through rate). So make sure to avoid putting important information (like helpful text) or compelling visuals in the bottom right-hand corner of your shot. And the exact timing is ultimately your call.Īs you plan and film your videos, it’s important to remember that you’ll have a branding watermark on-screen in your final video. However, when your watermark does appear, it’s very noticeable, which may distract viewers.Īs you can see, there are pros and cons to each approach.

That way, your watermark doesn’t draw attention away from your intro.

Start After Your Intro: This means your watermark will appear at around 00:30-1:00.

The downside is that your watermark appears during the critical first 15 seconds of your video, which can distract viewers from your message.

The advantage of this approach is that people see your watermark right away, which helps viewers realize they’re watching a video from your channel.

Have it Appear at 0:00: In other words, have your watermark appear for your entire video.

That said, YouTubers tend to be in two different camps when it comes to Branding Watermark start time:

There’s no magical start time that works best for every channel. So: what’s the best start time for your Branding Watermark? Unfortunately, you can’t choose a custom start time for individual videos. One thing to keep in mind here is that this setting applies to all of the videos on your channel.

Watermark on youtube videos